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Overnight stays

What are the Dogtown Classic and Deluxe bundles?

Two bundles, two prices, and a fair question about whether either is worth it. This page lays out exactly what each includes, compares it with buying the same things one at a time from the enrichment menu, and says which dogs actually benefit.

Chocolate lab walking on the dogPACER treadmill

The short version

Classic is a treat and a discount; Deluxe adds a workout and a better bed

Both bundles are add-ons; neither changes the base stay. Your dog still gets the daycare day in a matched playgroup, the suite, the bedding and the 24/7 monitoring for $78 whether you add a bundle or not. What the bundles do is take the things overnight guests most often add one at a time and roll them into a nightly price.

Because the bundles are per night, a four-night Thanksgiving stay on the Classic is four pupsicles and a discounted groom before the drive home. The same stay on the Deluxe is four stuffed Kongs, four treadmill or enrichment sessions, the memory-foam bed every night and a larger grooming discount. Either way the base stay, the group and the suite are unchanged; the bundle is the layer on top.

Dogtown ClassicDogtown Deluxe
Price+$10 a night+$15 a night
Daily treatHomemade pupsicle or puppy cupGourmet stuffed Kong or Toppl
Daily activityNot includedTreadmill or enrichment play
BedStandard suite beddingUpgraded orthopedic memory-foam bed
Grooming during the stay10 percent off15 percent off
A golden retriever solving a puzzle feeder under the Dogtown logo

How it works at Dogtown

Each item is something the building already does well

The homemade pupsicle is a frozen treat made in our kitchen, and the puppy cup is its softer cousin for younger or smaller dogs; on the à la carte menu a pupsicle is $6. The gourmet stuffed Kong or Toppl in the Deluxe is a rubber toy packed and frozen so it takes time to work through; a frozen Kong on the menu is also $6. The treadmill session, on the dogPACER with a handler alongside, is $10 à la carte, and the enrichment alternatives are the puzzle game at $7, the lick mat at $5 and the sniff room at $7.

The orthopedic memory-foam bed replaces the standard cot-and-blanket setup in the suite for the length of the stay. The grooming discount applies to a bath or full groom booked during the stay, most often on the last day so your dog goes home clean. Add the groom when you book the nights; grooming needs no evaluation, and the front desk can tell you how the discount is applied at checkout.

The math

Deluxe costs less than buying its parts separately

Set the bed and the discount aside and price the Deluxe from the menu: a frozen Kong at $6 plus a treadmill session at $10 already comes to more than the $15 bundle before the bed is counted. The Classic at $10 is harder to justify on treats alone, since a pupsicle is $6 on the menu; its value is the 10 percent off a groom, which on a full service groom for a 51 to 90 pound dog at $110 is worth more than the treat.

So the honest guidance is this. If you were going to book a groom before pick-up anyway, either bundle pays for part of itself. If you were going to add enrichment daily, the Deluxe is the better buy. If you wanted neither, skip the bundles and add a single pupsicle on the last day. Our team will tell you which of the three fits when you book, without a sales pitch.

  • Kong $6 plus treadmill $10 from the menu already exceeds the $15 Deluxe
  • Classic earns its $10 mainly through 10 percent off a groom
  • No groom, no daily enrichment: skip the bundles and add a pupsicle à la carte

What it means for your dog

Choose by the dog, not the price gap

Puppies do well on the Classic. A puppy cup is a gentle daily ritual, and a young dog that has spent the day in a group does not need a treadmill session on top. Adults with energy to spare, the labs and shepherds who come off Good Harbor in the off-season still looking for more, are the Deluxe case: the treadmill or a sniff-room session burns what the group did not, and the Kong gives them a job in the suite.

Seniors and heavy breeds choose the Deluxe for the bed. An orthopedic memory-foam surface changes how an older dog gets up in the morning, and the enrichment session can be a lick mat or a puzzle rather than a treadmill. For an anxious dog the Deluxe's Kong is a settling tool at the exact moment it is needed: the first quiet minutes in the suite.

  • Puppies: Classic, for the daily puppy cup
  • High-energy adults: Deluxe, for the treadmill and the Kong
  • Seniors and big dogs: Deluxe, for the bed
  • Anxious dogs: Deluxe, for a Kong at settle time

Booking

Add the bundle when you book the nights

Bundles can be added to a stay for a dog coming from anywhere on Cape Ann, and the Pup Van at $10 each way in Gloucester, Rockport, Essex and Manchester-by-the-Sea can bring a Deluxe guest home groomed and tired before you are off the train from North Station. If you are unsure which bundle suits a new dog, book the evaluation first; our team will have watched your dog in a group and can tell you whether it is a treadmill dog or a lick-mat dog.

  1. 01

    Book the overnight stay online, in the Dogtown app or by calling 978 491-5922

  2. 02

    Choose the Classic or the Deluxe for the stay

  3. 03

    Add a bath or full groom for the last day if you want the discount to count

  4. 04

    Tell us if your dog should have a lick mat or a puzzle instead of the treadmill

At Dogtown

The three services inside a bundle

A bundle is an overnight stay, the enrichment menu and the grooming studio priced together per night.

Every price on one page

Asked and answered

Questions people ask about this

Short, complete answers you can act on today. More in the full FAQ.

Can I add a bundle to a stay that has already started?
Ask the front desk. Because the bundles are priced per night and run from the first night, adding one part-way through a stay depends on the day's schedule and the suite. Individual enrichment items can be booked through MoeGo, in the Dogtown app or at drop-off.
Does the grooming discount apply to any groom?
It applies to grooming booked during the stay, at 10 percent with the Classic and 15 percent with the Deluxe. Add the bath or full service groom to the stay booking, usually for the last day. For how the discount is applied to add-ons such as nail clipping or Shed Release, ask the front desk when you book.
Is the Deluxe bed available without the rest of the bundle?
The orthopedic memory-foam bed is listed as part of the Dogtown Deluxe, not as a separate add-on. If your dog needs a particular sleeping surface for a medical reason and you do not want the rest of the bundle, tell the front desk before the stay and ask what can be arranged for the suite.
What if my dog cannot use a treadmill?
The Deluxe lists a daily treadmill or enrichment play, so the session can be a puzzle game, a lick mat or the sniff room instead. Treadmill sessions are supervised on a dogPACER, and our team will not put a dog on one that is not ready for it. Say which you prefer when you book.

More questions? Read the full FAQ

Sources

Rules and dates change. We re-check every beach, licensing and ordinance page each spring and fall; the source above is the current word.

Next step

Pick a bundle at the booking step.

New to Dogtown? Start with the free weekday-morning evaluation, and our team will tell you which bundle suits the dog they just watched.

  1. 01Free evaluationWeekdays 6:30 – 9:30 AM
  2. 02Book a dayOnline, in the app or by phone
  3. 03Play, rest, repeatReport card at pick-up

Follow along

Daily photos and report cards.

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