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Dental care

Dog teeth brushing vs dental chews

Brushing and chewing go after the same thing, plaque, but they do not work equally well, and neither replaces your vet. This page compares them on what they remove, how the VOHC seal works, cost and effort, and where a $10 brushing at the groomer fits.

Close-up of a chocolate lab working a lick mat

Plaque and tartar

Brushing and chews both target soft plaque; neither can remove tartar once it has hardened

Plaque is the soft, invisible film of bacteria that builds on teeth every day. VCA's veterinary guidance explains that plaque left in place thickens and mineralizes into tartar, also called calculus, and that tartar cannot easily be removed by diets or brushing. That is the whole logic of home dental care: disrupt plaque before it hardens. Once tartar has formed, home care can only slow what comes next.

Disease starts out of sight. The AKC's reporting on veterinary dentistry notes that periodontal disease originates below the gumline, where neither a toothbrush nor a chew does the cleaning, and VCA says a full general anesthetic is required for dentistry, because scaling an awake dog removes only visible tartar and neither diagnoses nor treats disease. Brushing and chews are prevention between vet visits, never a substitute for them.

CriterionDaily brushingDental chews
What it works onSoft plaque on the surfaces the brush reachesDepends on the product; check its VOHC claim
EvidenceThe VOHC calls brushing the gold standardThe VOHC seal shows a plaque or tartar claim was checked
Removes hardened tartarNoNo
Cleans below the gumlineNoNo
EffortTwo minutes a day, after a week of practiceLittle; hand it over and supervise
Watch forUse dog toothpaste onlyCalories, and very hard chews that can break teeth
Replaces a vet cleaningNoNo

The VOHC seal

The VOHC seal means a product's own trials met the council's standard for plaque, tartar or both

The Veterinary Oral Health Council is a panel of nine veterinary dentists and dental scientists, and it does not test products itself. A company that wants the seal funds the trials and submits the data, and the council checks whether the product reduced plaque, tartar or both at or above its minimum standard compared with a control. Two trials are required, with different animals in each, so one good result is not enough.

Read the claim as well as the seal. The council's list of accepted products labels each one's claim as plaque, tartar or both, and the list covers far more than chews: dental diets, edible chews, rawhide chews, water additives, gels, toothpastes, toothbrushes and wipes. A tartar claim means the product slowed new tartar in the trials, not that it removes tartar already on the teeth. We do not recommend particular products; ask your vet which suits your dog.

  • Nine veterinary dentists and dental scientists review the data
  • Two trials with different animals, measured against a control
  • Each product's claim is plaque, tartar or both
  • A seal means slower build-up, not tartar removal

Cost and effort

Brushing costs two minutes a day; chews cost money and calories every day

Daily brushing is cheap in money and expensive in habit. A dog toothpaste and a brush or finger brush last a long time, and our how-to guide on brushing your dog's teeth builds the routine over a week. A veterinary dentistry specialist quoted by the AKC recommends daily brushing and, when that is not possible, at least five days a week. The real cost is remembering, which is why tying the brush to an existing routine, such as the evening walk, matters.

Chews trade effort for an ongoing purchase and extra calories, which count for a dog on a diet. Hardness matters too: a board-certified veterinary dentist quoted by the AKC says elk antlers cause significant tooth fractures that often end in extraction. Ask your vet about the right size and hardness for your dog, supervise chewing, and count chews as part of the day's food rather than on top of it.

  • Brushing: a brush and dog toothpaste, two minutes a day
  • At least five days a week when daily is not possible
  • Chews: an ongoing cost, and calories to count
  • No antlers or other very hard items that can break teeth

Which one wins

Brushing wins whenever your dog will accept it; chews are the backup; the vet takes over once tartar or gum disease is there

Brushing is the first choice for any dog that can learn to accept it, which with patience and a tasty paste is most dogs, and puppies learn fastest. Chews make sense for the dog who will not let a brush near its mouth, for the household that cannot manage five days a week, and as an extra on top of brushing. A product with the VOHC seal for the claim you care about is the place to start.

Neither wins once the problem is established. Brown tartar, red or bleeding gums, bad breath that brushing does not fix, a broken tooth or a dog chewing on one side are reasons to book your vet. The VOHC notes that many pets, particularly middle-aged and older ones, need periodic professional scaling on top of ongoing plaque control, and the AKC reports that the American Veterinary Dental College strongly opposes anesthesia-free dental cleaning for pets.

  1. 01

    Ask your vet for a dental check and how often your dog needs a cleaning

  2. 02

    Start brushing with a dog toothpaste, building up over about a week

  3. 03

    Brush daily, or at least five days a week

  4. 04

    Add a VOHC-accepted product if brushing falls short

  5. 05

    Add teeth brushing for $10 to each bath or groom as a top-up

  6. 06

    Call the vet for tartar, red gums, a broken tooth or one-sided chewing

At Dogtown

Our $10 teeth brushing is a top-up during a groom, not a dental cleaning

Teeth brushing at Dogtown is a $10 add-on to any bath or full service, done with a dog toothpaste once your dog is clean and settled on the table. It keeps a dog used to having its mouth handled and gives you a second pair of eyes: if our groomers notice heavy tartar, red gums or a broken tooth, they tell you at pick-up. It does not remove tartar and it does not stand in for your vet. Grooming needs no evaluation.

Cape Ann dogs give their teeth extra work. Off-season walks on Good Harbor and Wingaersheek, open to dogs from October 1 at the time of writing, come with crab shells, beach stones and driftwood, so a reliable drop-it cue protects teeth as well as stomachs. If a tooth looks chipped after a beach day, call your vet; the City of Gloucester keeps a list of local and emergency veterinary offices.

At Dogtown

Grooming add-ons at Dogtown

Teeth brushing, nails and trims added to any bath or full service groom.

Every price on one page

Asked and answered

Questions people ask about this

Short, complete answers you can act on today. More in the full FAQ.

Can dental chews do the job if my dog will not let me brush?
They can help, but not as much as brushing. The VOHC calls brushing the gold standard and describes daily chewing as a possible complement. If brushing is impossible, choose a product with the VOHC seal for the claim you need, keep up regular vet checks, and keep offering the brush in short, tasty steps.
What does the VOHC seal actually mean?
That the maker funded two trials, with different animals in each, and the Veterinary Oral Health Council found the results met its minimum standard for reducing plaque, tartar or both against a control. The council does not run trials itself. The seal tells you a claim was checked; it does not mean the product removes tartar that is already there.
Is anesthesia-free teeth cleaning the same as a vet cleaning?
No. The AKC reports that the American Veterinary Dental College strongly opposes anesthesia-free dentistry, and VCA notes that scaling an awake dog removes only visible tartar without diagnosing or treating disease. A veterinary cleaning under anesthesia lets the vet examine the mouth, take X-rays and clean below the gumline. Ask your vet how often your dog needs one.
Will the $10 brushing at Dogtown fix my dog's bad breath?
It may freshen it for a while, but persistent bad breath usually means tartar or gum disease, which brushing cannot reach. Ask the groomer at pick-up whether they noticed heavy tartar or red gums, and take anything they saw to your vet. The add-on works best as a top-up to brushing at home.
Are antlers and other hard chews good for teeth?
Be careful with them. A board-certified veterinary dentist quoted by the AKC says elk antlers are causing significant tooth fractures that often need extraction. Choose chews your vet approves for your dog's size, supervise chewing, and take away any piece worn down small enough to swallow.

More questions? Read the full FAQ

Sources

Rules and dates change. We re-check every beach, licensing and ordinance page each spring and fall; the source above is the current word.

Next step

Add a brushing to your dog's next groom.

New to Dogtown? Start with the customer form. Grooming and its $10 teeth brushing need no evaluation; daycare days and overnight stays do.

  1. 01Free evaluationWeekdays 6:30 – 9:30 AM
  2. 02Book a dayOnline, in the app or by phone
  3. 03Play, rest, repeatReport card at pick-up

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