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Before day one

What happens at the Dogtown evaluation?

Every dog who comes to Dogtown for daycare, Dogtown Academy, an overnight stay or at-home walks starts with the same morning. Here is what that morning holds, what our team is looking at, and how to make it go smoothly for a Gloucester dog who has never been in a fenced group before.

Dogtown staff member greeting a golden retriever in the outdoor yard

The short version

A temperament test, then a few hours in a group: that is the whole appointment

The evaluation is not an exam your dog can study for. It is a structured first visit. One of our certified team members meets you in the lobby, checks the paperwork, and spends time one on one with your dog before any other dog is involved. That is the temperament test: a new person, a new building and a leash walk through it. Then your dog is introduced to a group that looks like a good fit and stays under supervision for a few hours while we watch the play.

It costs nothing, and it is required once. The same evaluation covers daycare, Dogtown Academy, overnight stays and at-home walks, so a dog who passes through it in September is cleared for a holiday stay in December. Grooming is the one service that never needs it: a bath or a full groom can be booked straight into the online calendar or the Dogtown app without a prior visit.

  • A leash and a secure collar or harness
  • Vaccination records showing Rabies, DHPP and Bordetella
  • A current city dog license, or the receipt from the clerk
  • The new customer form, sent before you arrive

How it works at Dogtown

The morning runs in six steps, from the form to the first booking

Book the slot by phone or through the new customer form and pick a weekday. Evaluations happen only between 6:30 and 9:30 AM, Monday to Friday, which is also the morning drop-off window, so your dog sees the building as it really runs rather than an empty room. If you commute on the Rockport line, an early slot leaves time to make a mid-morning train from the Gloucester station after drop-off.

Plan to stay a few minutes at the start while the paperwork is checked, then leave. Dogs read their people, and most settle faster once the person they are watching has gone. The front desk reaches you by phone or through the app if anything needs a conversation before pick-up. At pick-up you hear which group your dog joined, how the play looked and what we suggest next, whether that is a first half day at $33, a full day at $42, or a slower path.

  1. 01

    Send the new customer form and book a weekday morning slot

  2. 02

    Arrive between 6:30 and 9:30 AM with the leash, the records and the license

  3. 03

    Your dog meets a team member one on one for the temperament test

  4. 04

    A supervised introduction to a small group that looks like a good match

  5. 05

    A few hours in that group with a handler watching the play and the rest

  6. 06

    Pick up, hear where your dog fits, and book the first day with the code FIRST15

What we are watching

We are reading the greeting, the recovery and the settle, not the tricks

Nobody asks your dog to sit or stay. The team is looking at three things. How your dog greets: a loose body and a curious nose, or a stiff stance and a hard stare. How your dog recovers after a surprise: a squeaky pool toy, a bigger dog trotting past, a door opening. And how your dog settles once the first excitement fades, because a dog who can stand at a water station and breathe is a dog who will enjoy a full day rather than endure it.

Groups are put together by size, play style and temperament, typically 7 to 10 dogs, so those hours decide the room your dog walks into on day one. A dog whose only dog friends were met on the off-season sand at Good Harbor, where dogs are allowed on even-numbered days from October 1 until the plover closure on April 1, is often meeting a fenced group for the first time. We go at that dog's pace.

What it means for your dog

Puppies, adult rescues and seniors each get placed on what they show us that morning

A puppy arrives once the vaccine series and the rabies shot are done and the city license is issued, since the City Clerk at 9 Dale Ave will not license a Gloucester dog without a rabies certificate. Puppies are usually placed for a shorter first day. An adult rescue with an unknown history is where the evaluation earns its keep: we would rather discover a dislike of huskies in a supervised hour than in a full room.

Seniors are evaluated the same way and tend to be placed with the calmer players, with the quiet corners in mind. Dogs with known anxiety or selective reactions to other dogs should be flagged in advance on the form so the team can tailor the introductions. If the morning shows that a group is not the right setting yet, the front desk talks you through what comes next, which can include re-testing later or a training path first; the specifics are decided case by case.

  • A puppy needs the full vaccine set and a license before the appointment
  • Tell us about reactivity or anxiety on the form, not at the door
  • A dog who is not ready yet is not turned away for good; ask the front desk about next steps

At Dogtown

What the evaluation unlocks

One morning clears your dog for daycare, Dogtown Academy, overnight stays and walks. Grooming never needed it.

Every price on one page

Asked and answered

Questions people ask about this

Short, complete answers you can act on today. More in the full FAQ.

How long does the evaluation take?
Plan for a morning. The temperament test itself is short, but the supervised hours in a group are what tell us where your dog belongs, so most dogs stay a few hours and go home at the midday or afternoon window. The front desk gives you a pick-up time at drop-off; you do not need to wait on site.
Do I have to pay for the evaluation?
No. The evaluation is free for every dog, whether the plan is daycare, Dogtown Academy, an overnight stay or at-home walks. The only costs that follow are the services you book afterwards: a half day at $33, a full day at $42, and 15 percent off that first daycare visit if you use the code FIRST15 at checkout.
Can the Pup Van bring my dog to the evaluation?
The Pup Van runs pick-up and drop-off for $10 each way in Rockport, Gloucester, Essex and Manchester-by-the-Sea for booked days. Proof of vaccination and the license are handed over at the evaluation, so plan to come in person for this first visit and ask the front desk if the drive is a real obstacle.
What if my dog has never been around other dogs?
Say so on the new customer form. The introduction is then slower and the group smaller at the start. Some dogs who have only ever walked on a leash through Rockport or along the Boulevard take to a group within the hour; others need a training path such as Adventure Academy before daycare makes sense. The evaluation is where we find out, safely.

More questions? Read the full FAQ

Sources

Rules and dates change. We re-check every beach, licensing and ordinance page each spring and fall; the source above is the current word.

Next step

Book the free evaluation.

Weekday mornings between 6:30 and 9:30 AM at 210 Eastern Ave. Send the new customer form, bring the records and the license, and we take it from there.

  1. 01Free evaluationWeekdays 6:30 – 9:30 AM
  2. 02Book a dayOnline, in the app or by phone
  3. 03Play, rest, repeatReport card at pick-up

Follow along

Daily photos and report cards.

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